I'm writing about non-fiction. Shit gets real here. Shit will get
made-up again in my next blog.
Last
blog, I wrote about John McWhorter and his illustrious career. I
don't know anything about Jason Vuic's career, but he's written a
quite good book called The
Yugo:The Rise and Fall of the Worst Car in History.
He qualifies, or rather negates, his subtitle in the introduction,
with a short list of cars worse than the Yugo, but goes on to make a
case for the Yugo's status as popularly acknowledged worst car ever.
This book is funny. I'm not a car guy, but I like Top
Gear
and I thought this book would be the next best thing to watching Top
Gear
at work. Then I realized that this book is better than watching Top
Gear
at work because I don't have to haul my laptop back and forth.
The
Yugo is
a very short history of the Yugo in America, as it went from
Yugomania in 1986 to utter collapse in 1989. The rest of the book is
about the history of Yugoslavia, small car marketing in America in
the '70s and '80s, and a man named Malcolm Bricklin. Bricklin is a
chronic business starter-upper of the most alarming kind. Vuic never
suggests that he's mentally ill as well as incompetent, but it rather
comes across. Bricklin started his first company operating a chain
of hardware stores, which allowed him to sell the licensing rights to
more hardware stores than he had the capacity to supply. After that
bankruptucy, he imported small Japanese cars until he nearly went
belly-up again and was bought out by competent people, which is why you've
heard of Nissan. Bricklin then went on a collaborative venture with
the government of New Brunswick, for heaven's sake, to produce an
acryllic-bodied car called... The Bricklin. Had the technology
existed, the car would have been revolutionary. But it didn't. Have
you ever seen an acryllic-bodied car? No you haven't.
The
Yugoslav Zastava factory made munitions during World War II, switched
to producing a small Fiat-based no-frills automobile, and continued
making that same little off-brand Fiat until Yugoslavia's break-up in
the '90s when it started producing munitions again. Zastava was
already exporting to some European companies, but was not near
competent to make a car that would pass American safety and pollution
standards. However, Bricklin made promises and everyone worked like
dogs and the Yugo was approved for US import. Paying $3,500 for a
car was enough to get a segment of Americans extremely excited, and
the novelty of an import from a Communist, but not Soviet Bloc
country (because Yugoslavia, under Tito, was not part of the Bloc.
They were in fact, an American ally. Who knew? I need to research
this further, but allying with Tito seems like an unspeakably
bad thing.) appealed to an American sense of
internationalism that was wafting around in the '80s. The Yugo
cheerfully arrived in America, as thousands of people had pre-ordered
them. People bought Yugos en masse. One dealer had a "buy a
Mercedes, get a free Yugo" scheme. It was all downhill from
there. Consumer Reports gave the Yugo an F and the US government
gave Yugo a low, but not the lowest, safety rating. The
Yugo chronicles
a company crumble, restructure, and end, from which Bricklin walked
away with $15 million. The Yugo is remembered as a colossal failure,
unlike the Crimean War, which we've all forgotten. Honestly, the
only person in common memory from the Crimean War is Florence
Nightingale, and what other war has ever been remembered only for a
female non-combatant? After Florence, people know The
Charge of the Light Brigade,
which, as a battle, was a clusterfuck on par with the rest of the
war. General Raglan sent an messenger to the commander of the Light
Brigade, with word to seize back some English guns that the Russians
were seizing. The commander said, "Which guns?" The
messenger said, "Those guns," pointing at some Russian guns
far away across a plain. The commander said, "Really?"
and then sent the Light Brigade out to capture them. "It is not
ours to question why." The Light Brigade had been itching to do
something
anyway, as they were underutilized in the first few conflicts of the
war.
The
Crimean War started out as a bad idea. Orlando Figes starts out with
a hundred and fifty pages of the politcial climates of Turkey (sick
man of Europe), England (Russophobic newspapers), France (we had
an
empire), and Russia (God-appointed tsar gone batty). The war
itself started out with a Russian invasion of the Danube delta, which
failed miserably. With Russia out of the Danube, England had a
choice to invade Russia, go home, or leave its soldiers in the delta for another few months to die of cholera. England partially
chose against the latter and sailed for Sevastopol, with plans to
sail home again in a month or two. The assessment was: the war would
be quick, and if it wasn't, they'd be fine. Why send in winter
provisions? How bad could a Russian winter be? (If you are ever in
an army that underestimates Russia's winter, please desert immediately.) Really, the
French were the only army that encouraged the survival of their own
troops. England's army was made up of anyone too drunk to have
enlisted to go to India, Canada, China, etc., led by a geriatric
aristocracy. Russia had a set of equally incompetent generals ruling
a serf army fed on bread that dogs wouldn't eat. France, with
universal conscription and The Rights of Man, gave their people soup
and mittens and Minie rifles, the most important development of the
war. France was first army to issue accurate, long-rang rifles to
their troops, which proved decisive in most of the first battles of
the war. The Crimean War chronicles the confusing, badly planned battles leading to mostly English/French victories and the eventual taking of Sevastopol. Along with Minie rifles, the Crimean War introduced newspaper readers to war photography and pioneered the use of the train and telegraph.
My
colleague Ethan, a fiction enthusiast, says he wants to read the
definitive work on any non-fiction topic, to save himself the trouble
of having to read more than one book about something unliterary and
leave himself more lifetime time for novels. Well, Ethan, The
Crimean War
by Orlando Figes is the only book you ever need to read about the
Crimean War. It is the definitive history of the Crimean War for
this generation. At only 493 pages, excluding the index, The
Crimean War is
significantly shorter than Mr. Figes other books. The
Whisperers,
about Stalinist Russia, which I read a while ago, and Natasha's
Dance,
which I haven't read yet. Orlando Figes is good stuff. Read it. Give it a
couple months. You'll get through it.
Next up: Places you never ever want to visit.
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